The EU’s visa liberalization policy proved to be a successful foreign policy, by engendering key reforms in the recipient countries. And Brussels well understood the centrality of granting a visa-free regime to its neighbours, the Western Balkans, quite soon (2003). Five years later (2008), at the time Kosovo became independent, the visa liberalization process was officially launched for the entire region. Yet, it is in 2009 that the Council affirmed that Pristina would have benefited from a visa-free regime once key benchmarks would have been met. In 2012 the EU formally launched the visa liberalization dialogue with Kosovo. Six years later (2018) the European Commission (EC) gave the green light, by confirming that the country fulfilled all the criteria. At present, however, Kosovars are the only citizens in the region, who still need a visa to travel to the Schengen area.